Municipal and Economic Development in Armenia
The main aim of the project is to find 20 women in rural communities of Gegharkunik marz, to have training with them in business planning and organizing sphere and finally help them to establish small businesses in their communities using repeatable micro franchising model in IT sphere. The usage of micro franchising model will allow us to have shared insurance of quality.
1. To create a brand and repeatable micro franchising business model for internet club.
2. To conduct 1 CEFE training for start-ups with a focus on IT.
3. To conduct 1 training for IT specialists.
4. To monitor and evaluate the results of the project.
1. An Internet Club brand based on local demand is created by a brand specialist.
The owner of the brand is GCCI. GTZ supervises the implementation of the project.
2. As a result of CEFE training in Gegharkunik marz
a.at least 20 women start-ups from 20 different rural communities of Gegharkunik marz are trained in start-up topics according to CEFE methodology and with a focus on IT.
b.at least 80% assessed the training as useful and/or very useful.
c.At least 16 start-ups are franchisees of the Internet club brand.
d.at least 16 start-ups are getting loans from GCCI Start-up fund to launch internet clubs in different communities of the marz.
e.At least 90% of franchisees are implementing their business plans.
3.As a result of IT training
f.at least 20 unemployed are trained in IT. Majority of participants are women.
g.at least 80% assess the training as useful and/or very useful
h.at least 16 IT specialists work for internet clubs mentioned above.
The Steps of the project and the time sheet.
1.Related to Brand and business module creation:
a.Make a research on local demand on internet club services to find out the main criteria for the brand.
b.Develop a brand in cooperation with GTZ Municipal and Economic Development Program advisors.
c.Present the final version before starting training sessions.
d.Register the brand.
2.Related to CEFE training:
a.Develop criteria for communities participating in the projects (population, business environment, demand for IT services etc)
b.Identify the communities from which participants of the CEFE training will be selected.
c.Announce about the training via at least 2 media outlets.
d.Organize logistics (training room, coffee breaks, materials, transport etc.).
e.Select start-ups ready to create replicable business model (selection according to CEFE methodology).
f.Conduct an orientation seminar to form the group.
g.Conduct transfer seminar with IT focus.
h.Organize presentation of results with participation of local financial service providers and project partners (including partner ministries).
i.Oorganize evaluation of the course by participants.
j.Process applications for financing from GCCI Start-up fund.
k.Disburse loans with maximum amount of 500.000 AMD each.
l.Create and execute quality control system.
m.Publish a booklet on the results of the first microfranchising initiative.
n.Coach start-ups during the next 18 months during brain-pool meetings (Colaborated with NEF, Armenia Fund USA).
o.Present reports after each brain-pool meeting with an information about status of each project.
3. Related to IT training:
a.To develop a training program based on local demand.
b.To organize recruitment of participants in IT training.
c.To announce on the training in at least 2 media outlets.
d.To organize logistics (training room, coffee breaks, materials, transport etc.).
e.To conduct an IT training for selected participants.
f.To organize evaluation of the course by participants
g.To monitor the recruitment process of the trained IT specialists by start-ups.
h.To organize on-the-job coaching, if needed.
The final report on all activities (CEFE and IT trainings, financing) to be presented within a week after the completion of all activities.